Master's in Sports Administration

Advance your career in sports — on campus or online

Sports is a huge economic enterprise that offers a wide range of career opportunities — but competition for sports-related jobs can be quite heavy. If you're interested in starting or advancing your career in the business of sports, you can build the skills you need in Northwestern's Master of Arts in Sports Administration program.

Sports administration master's classes are taught by faculty members who share their insights and practical knowledge based on extensive professional experience in sports. The program offers access to team executives and professionals in areas such as operations, marketing, and sponsorship in collegiate, professional, and amateur athletics. The curriculum offers a wide range of electives to enable you to focus on your areas of interest. Optional specializations in sports analytics and college sports management are also available.

Whatever your career goal, in Northwestern's on-campus and online master's in sports administration program you'll build a deep skill set and broaden your network.

START MY APPLICATION REQUEST INFORMATION ATTEND AN INFORMATION SESSION

 

A.J. Lewis, MSA graduate, wears Colorado Rockies shirt on the baseball diamond.

I knew that there were a lot of key insights that I could take from this program and apply directly to my life, both during my playing career and when I [move to the sports business sector].”

A.J. Lewis (MSA '22), professional baseball player at Colorado Rockies; MBA Candidate, University of Michigan

A.J.'s Full Story

 

I don't think I’d be where I am in the sports industry without the MSA program.”

Jamie Litoff (MSA '14), Director of Partnership Marketing at The Chicago Bulls

SEE MORE MSA STUDENT STORIES

 

About the MA in Sports Administration

Build industry experience with unique opportunities

The on-campus and online sports administration master's program proudly offers several distinctive opportunities to help students build toward their post-program goals—inside and outside of the classroom.

MSA Student Board

Student Leadership Council

The master's in sports administration student leadership council (SLC) consists of current students, alumni, and faculty committed to enhancing the sports administration master’s experience through social and professional development. Through their drive and passion for sports, this board helps bring exciting ideas to life for the program.
Revenue Above Replacement logo

Revenue above replacement podcast

Since 2021, the master’s in sports administration program has hosted the weekly Revenue Above Replacement podcast and integrated it into the degree curriculum. Students taking MSA 401: Sports Research Methods and Quantitative Analysis work to create production plans for the show, including guest selection and interview questions.
MSA students at Soldier Field

Networking and Events

Successful networking is crucial to entering the competitive world of sports. The SPS’s master’s in sports administration provides students the opportunity to expand their professional circle through regular networking events, guest speakers, and outings to Chicago-area sports operations.
Jamie Litoff at 2024 MSA Symposium

Sports Administration Symposium

In addition to the annual school-wide symposium, the online master’s in sports administration program hosts its own symposium each spring. Featuring panel discussions and a networking happy hour, this is a moment for sports administration degree students to connect with and learn from peers, faculty, and alumni in-person.

Develop expertise for a career in sports

An interdisciplinary professional program, graduates of the sports administration master's program will possess the knowledge, skills and aptitude to:

  • Lead enterprising sports organizations within an evolving environment
  • Synthesize data to support evidence based decision making
  • Evaluate revenue streams and risk mitigation
  • Create effective business plans to set strategic direction of a sports entity

Customize your degree to fit your goals

The master's of sports administration program offers two specializations, College Sports Management and Sports Analytics, to put you on the right track for your long game.

Students in the master's of sports administration program are required to complete 11 courses to earn the degree. The sports administration curriculum covers six core courses, three elective courses, a leadership course, and a capstone class or thesis project. Review curriculum details and elective choices while you consider applying to this program. 

Flexible on-campus and online format

The School of Professional Studies offers courses for the sports administration master’s degree online and at the Evanston and Chicago campuses. Students are encouraged to pursue whichever format best meets their needs, including a blend of both options. Please note that the sports analytics specialization is only offered through the online master’s in sports administration. View the course schedule to see which classes will be offered in upcoming quarters.

Student Stories

There is such a tremendous world-class network of people who are truly there to help and want to offer ideas to students who are getting their start in the sports industry.”

A.J. Edds (MSA '19), Assistant Director of Sports Administration, Big Ten Conference

The MSA program... has truly impacted my career.”

Jabari Saunders (MSA '14), Brand Manager, Nike Basketball 

It gives you a background in a lot of different things. Whether you're talking about accounting, marketing, legal issues, or leadership, it really gives you a broad sense of the sports business.”

Katherine Damisch (MSA '17), Marketing Coordinator, Chicago Wolves

MA in Sports Administration Courses

Explore MA in sports administration courses. You can narrow your course search by day, location or instructor.

Master's in Sports Administration Admission

A variety of factors are considered when your application to the master's in sports administration program is reviewed. Background and experience vary from student to student. For a complete list of requirements, see the admission page for SPS graduate programs.

Sports Administration Tuition and Financial Aid

Tuition for the master's in sports administration program at Northwestern is comparable to similar US programs. Financial aid opportunities exist for students at Northwestern. Complete details can be found on the sports administration tuition and financial aid page.

Registration Information for Sports Administration

Already accepted into the master's in sports administration program? Get ahead and register for your classes as soon as possible to ensure maximum efficiency in your trajectory.

Sports Administration Networking Opportunities

Successful networking can be an essential component for entry into the sports field. Northwestern University's sports administration networking opportunities provide students and alumni with a competitive advantage as they begin and look to advance in their careers.

Careers in Sports Administration

Only a tiny fraction of people will ever join the professional ranks as players, coaches or top executives, but jobs connected to sports marketing and administration will continue to grow, a result of demographics and the increasing demand for sophisticated organizations that specialize in youth sports. Those with appropriately rigorous education in the field will likely find significant professional opportunity.  For details visit the sports administration jobs page.

Sports Administration Faculty

SPS's on-campus and online sports administration master's courses are taught by faculty with real-world experience in sports marketing, public relations, media finance, management and operations business operations—including former athletes and coaches. Get to know the instructors on our sports administration faculty page.

 

MSA Student Board

Learn about the MSA Student Board and their efforts to create and host network events for the program. 

Find out more

Northwestern Master's in Sports Administration

^ Back to top ^