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Program Courses

Sports Administration

Program Courses

MSA 402-DL : Sports Marketing


Students in this course explore marketing theory in a sports context. The course also covers marketing strategies as they relate to businesses, such as the sporting goods industry and broadcasting. To discern key marketing concepts and strategies, students will examine case studies. Students will be expected to participate in discussions about sports marketing and the use of strategies of companies and brands in sponsorship.

Fall 2018
Start/End DatesCourse SyncTimeBuildingSection
09/27/18 - 12/09/18Optional Sync M
7 – 9:30 p.m. 55
InstructorCourse FormatStatusCAESAR Course ID
Chenault, Ryan
Schedule Notes :

Required pre-work for this online class starts Monday night, Sept. 24

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