Courses, Online Strategic Communication Degree | Northwestern University School of Professional Studies - Northwestern School of Professional Studies

COMM_ST 352-DL : Social Network Analysis

Description

This course uses principles of social network analysis to understand the growing connectivity and complexity of the world around us on different scales, ranging from small groups to the web. Together, we will examine the historical evolution of SNA, delve into its core methodologies, and explore its diverse applications in various domains. Through interactive modules, students will gain hands-on experience in analyzing network structures, identifying influential individuals and groups, and applying theoretical frameworks to interpret network formation and performance. By the end of this course, students will be equipped with both the analytical tools and principles needed to navigate and leverage the interconnectedness of their own personal and professional social networks.

This course is conducted completely online. A technology fee will be added to tuition.

Additional Information:

Research and Analytics concentration/elective certificate course for B.S. degrees.